The Meffy’s are coveted global awards for mobile content and commerce, and are the industry’s official benchmark for measuring success and rewarding innovation.
Now in their 9th year, entries from over 35 countries were represented at the awards ceremony, and were judged by expert panels of independent journalists, analysts, academics and VCs.
The CEO Summit Award for Innovation is a new award category, and recognises the most innovative products, services and initiatives in mobile content and commerce over the past year.
Participants pitched their businesses to 200 assembled leaders from leading mobile entertainment and commerce organisations around the world. The CEOs then voted for the best company to win the award.
Chris received the global accolade for his startup Bardowl, which is rapidly reinventing the audiobook. Bardowl subscribers pay just £9.99 a month for unlimited immediate access to a diverse audiobook catalogue, and favourite books are cached for those awkward moments when there is no internet signal.
Chris said: “Our objective with Bardowl was to get more people listening to audiobook content – especially those who are time-poor and always on the go. Our business model really opens up the world of audiobooks to those who wouldn’t have previously considered listening to books rather than reading them.
“Winning the Meffy award is a huge honour. Having our innovation recognised on the international stage by the MEF CEO summit is phenomenally exciting – and it means a lot that mobile CEOs get what we’re doing.
“I am really grateful to those who’ve helped get Bardowl to this point, with special thanks to designer Laura Kalbag and Bath-based app developers Intohand.”
Chris received the award at a glistening event in London, hosted by singer and comedian Paddy Cullivan and his band, the Camembert Quartet. The ceremony was attended by an international audience of top industry executives and press.